Mike Sachoff

Online Classified Use Booming

The number of online adults who have used online classified ads has more than doubled in the past four years, according to a new survey by the Pew Internet & American Life Project. Almost half (49%) of internet users say they have used online classified sites, compared with 22 percent of online adults who had [...]

Ecommerce Sales Poised For Positive Growth

Online retail sales in the U.S. may have reached the bottom for 2009, but a return to double-digit growth of previous years is unlikely with the current economy, according to comScore. In a Webinar about the online economy in the first quarter of this year, comScore compared zero growth with a 3 percent drop in [...]

Sears And Kmart Get Social

Sears Holdings has announced the launch of social networking sites MySears and MyKmart. MySears and MyKmart allow users to share their insights, experiences and product reviews by creating a dialogue between the retailers and their customers through discussion forums, blog entries, ratings, reviews, polls and surveys. Users can create a profile, upload photos, share experiences [...]

Swine Flu Buzz Infects The Web

As reports of the swine flu outbreak reached beyond Mexican borders and into the U.S. late last week, the Internet has been buzzing at a high level about risks, symptoms and other updates for information The volume of conversations about the epidemic is already nearly ten times those surrounding the salmonella and peanut butter scares [...]

Online Banking Continues To Grow

The number of online banking customers continued to grow strongly in 2008 despite the challenging financial environment, according to comScore. The growth was fueled by banks’ aggressive customer acquisition strategies and heightened financial interest among online banking customers wanting to keep a closer eye on their personal finances. After several years of particularly strong growth [...]

Government Agencies Need Better Email Security

The Online Trust Alliance (OTA) has given government agencies and online retailers a failing grade in preventing deceptive email and phishing scams based on its recently released analysis of email authentication adoption. While adoption has grown over the past year, OTA found 56 percent of the top .gov sites – including Whitehouse.gov, FBI.gov, Treasury.gov and [...]

Google Captures 72% Of U.S. Searches

Hitwise has released it search engine market share data for the month of March. Google continued to dominate, capturing 72.39 percent of all U.S. searches for the month. Yahoo trailed with 16.36 percent of the search market share, falling 19 percent year-over-year. MSN Search also saw its search share dip 17 percent year-over-year to grab [...]

Online Ads Consumers Like

Internet users want ads that are relevant, useful and offer discounts according to a survey by Lightspeed Research and the UK based Internet Advertising Bureau. The survey found that younger Internet audience are more interested in special offers, the entertainment factor and exclusive information within advertising.  For 45-54 year olds however, ads need to be [...]